Public Relations

Calysto has focused only on the mobile, wireless and telecom industries since 1999. Our experienced PR professionals have worked in every sector of technology, and across all types of media, to gain local, national and global media exposure for our clients. Calysto has strong, long-standing relationships with media, research and financial analysts, tradeshow organizers and associations, and many other industry influencers.

At Calysto, your team is made up entirely of EVP-level professionals who are passionate about both communications and your business. Our professionals have worked in the communications technology industry—and in PR—for 15 to 30 years.

Calysto has helped clients secure hundreds of millions in VC financing, enter new industry sectors, procure new partnerships, execute successful exits, acquire new customers and establish market leadership. Our goal is to help you form relationships and more effectively engage with the influencers. Since content is no longer immobile, our approach to PR involves developing relevant, creative content for sustained impact.

Calysto’s PR services include:

  • Analyst relations
  • Analytics management
  • Awards Blogger relations
  • Branding strategies
  • Bylined article placement
  • Case studies
  • Succinct success stories
  • Competitive research + analysis
  • Content calendar
  • Content delivery strategies
  • Corporate backgrounders
  • Crisis communications
  • Customer reference programs
  • Digital media
  • Editorial + analyst calendars
  • Exit strategies
  • Feature articles
  • Key message development
  • Measurement + evaluation
  • Media + analyst tours
  • Media relations
  • Media training + coaching
  • Mobile PR strategies
  • New product + company introductions
  • Presentation training
  • Press conferences
  • Press release publicity
  • Product positioning
  • Publicity + promotions
  • ROI analysis
  • SEO strategy
  • Social networking
  • Speaking programs
  • Strategic counsel + planning
  • Surveys + market intelligence
  • Technical articles
  • Thought leadership
  • Tradeshow PR planning + support