Expanding its analysis of the electronics value chain into the fast-growing media market, iSuppli Corp. has entered into an agreement in principle that is expected to lead to the acquisition of Screen Digest, a provider of market research covering film, television, broadband media, mobile media, cinema, home entertainment, TV technology and video games. While the financial terms of the acquisition are not public, Screen Digest and its wholly owned subsidiary Adams Media Research (AMR) would become part of iSuppli. The acquisition is expected to be completed before the end of 2010. “The addition of Screen Digest’s vast range of Intelligence services would enable iSuppli to offer its clients the most complete understanding of the technology, media and telecommunications (TMT) value chain in the market research business today,” said Derek Lidow, president and CEO of iSuppli. Headquartered in London, Screen Digest employs a team of more than 45 expert analysts, led by Ben Keen, chief analyst and executive director. The planned acquisition would include AMR (Adams Media Research), which is the U.S. media industry’s key source of market data and financial analysis on the film, television, video game and digital media markets. Founded by industry-renowned analyst Tom Adams in 1993, AMR was acquired by Screen Digest in 2007.
iSuppli to Acquire Screen Digest
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