ATLANTA (June 19, 2014) – Calysto, a global marketing communications agency that specializes in raising awareness through content marketing, social media services and public relations for mobile, wireless and telecom technologies, announced today that it has been selected by Syntonic Wireless, a cloud-based connected services platform developer to build awareness with its key audiences by leveraging a broad range of integrated marketing tools and strategies.
Syntonic hired Calysto in an effort to build value, drive sales and increase its customer base. Calysto will provide Syntonic with a comprehensive content and communications strategy built on content marketing, social media services and traditional public relations.
“As a relatively new organization, we are highly focused on building awareness,” said Gary Greenbaum, Syntonic Wireless co-founder and CEO. “We selected Calysto because of its innovative approach to seamlessly integrating the marketing communications program, creating a holistic strategy for reaching each of our intended audiences.”
“Calysto has more than15 years of wireless and mobile industry experience,” said Laura Borgstede, CEO of Calysto. “We get to leverage the relationships that we’ve spent countless hours cultivating in order to create a new level of awareness for the Syntonic Wireless brand, courtesy of a cohesive content and communications program. We look forward to contributing to the growth of Syntonic Wireless.”
Calysto (www.calysto.com) is a global marketing communications agency that specializes in raising awareness through content marketing, social media and public relations for the mobile, wireless and telecom industries. Founded in 1999, Calysto has focused solely on the telecom and mobile realms, providing experienced, senior-level experts to lead our clients’ communications efforts. Our unique three-pronged approach—content, social media and PR—drives awareness of our clients and establishes them as thought leaders in their respective sectors.
About Syntonic Wireless, Inc.
The Syntonic Connected Services Platform couples content and connectivity to enable connected content for consumers and mobile workers. This unique coupling enables new revenue opportunities for those in the delivery value-chain, e.g. content publishers, application developers, mobile operators, device manufacturers, etc. As a cloud-based service, the Syntonic solution targets any network, application and mobile computing device without requiring any modifications. For more information on how Syntonic Wireless can enhance your business, please contact:firstname.lastname@example.org.
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