Calysto Communications Wins 9th Stevie® Award
ATLANTA – May 18, 2020 – Calysto Communications, a global marketing communications agency specializing in raising awareness for companies in the IoT, cloud, mobile, wireless, and telecom industries, today announced it has won its ninth Stevie® Award in The 18th Annual American Business Awards®. Calysto’s entry was based on its work with its client Everstream to launch Everstream’s business-only fiber network into several Midwest markets.
The American Business Awards are the premier business awards program in the United States, and more than 3,600 nominations were received across dozens of categories. Calysto competed against several well-known B2C brands to win the Silver Stevie in the in the Communications or PR Campaign of the Year – New Product or Service Launch category.
“Everstream’s strategic marketing plan required success with media at three levels—the local daily newspapers and business publications as well as telecom industry publications,” said Calysto CEO Laura Borgstede. “Calysto put together strategic monthly plans that were designed to bring the highest levels of success to Everstream, and that was well reflected in our entry. It’s an honor to receive another Stevie award—our ninth—but also to provide such tremendous results on behalf of our client.”
The judges commended Calysto for the execution of its strategy in delivering coverage to Everstream, which subsequently led to inbound sales requests. “Solid efforts, bolstered by some impressive media results and most importantly, conversion of media impressions generated into inbound leads. Bravo!” one judge commented, while another added, “A business-only fiber network is not an easy PR sell. Excellent strategy to capture media attention in three different markets that resulted in impressive media interest and coverage.”
“Calysto’s Everstream team has continually knocked it out of the park in terms of delivering results in each market we launch in,” said Sarah Mugford, chief marketing officer at Everstream. “The team is creative and brings energy to each launch. We are thrilled to be a part of this prestigious recognition from the Stevie Awards.”
Details about The American Business Awards and the list of 2020 Stevie winners are available at www.StevieAwards.com/ABA.
About Calysto Communications
Calysto is a global marketing communications agency that specializes in raising awareness and driving value for companies in the IoT, cloud, mobile, wireless, and telecom industries. Founded in 1999, Calysto has focused solely on these industries, providing experienced, senior-level experts to lead our clients’ communications efforts. Through our strategic positioning and messaging, content marketing, public relations, and social media strategies, we help strategically position our clients in the marketplace and create award-winning marketing communications programs to help achieve business and marketing goals.
Media Contact: Calysto Communications
Laura Borgstede, 404-266-2060 x11
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