SVP
Role: Social Media Marketing Strategist
- Jessica Steele Menard has more than 15 years of experience in Digital Marketing, Social Media, PR and Sales.
- She helps Calysto clients leverage social media and digital marketing to drive greater brand impact.
- Jessica helps align social, traditional and digital marketing goals and produce creative visions to drive sales.
- Jessica has successfully led instrumental marketing strategy to some of today’s most well-known brands, from start-up phase to successful public offerings and continued global growth, including BroadSoft (Acquired by Cisco), Millennial Media (Acquired by AOL), and Apcela.
- She has created engaged B2B groups from zero to 20K+ per account and is proud to have been a first mover in B2B Social Media Advocacy.
- Her experience in B2B marketing has focused on the telecommunications, networking, technology and software industries.
- A proud alumnus of Georgetown University, Jessica is a two-time award winner for Best Marketing Campaign from the American Business Awards and has a track record for doubling leads for high growth companies.