There are 12 days (8 business days) left until SUPERCOMM. Over the next 1½-week, we will continue our “SUPERCOMM Special Edition” of the PR Vibes™ e-mail newsletter. These tips and tidbits will include checklists, funny stories, places to eat and drink and how to get the most out of SUPERCOMM 2005.
The venerable press release is one of the most important aspects of a company’s PR arsenal. When well written and thoughtfully delivered to the media, it can be an important tool in generating publicity.