Posts in Blog Post

May 7, 2014

Calysto Communications, in partnership with market research consultancy iGR recently conducted a survey among telecom industry PR and marketing executives regarding the cost effectiveness of their marketing communications programs.

 

Jan 17, 2014

Welcome to PR Vibes™, created by Calysto Communications to provide you with key insights into the people, events and trends in the communications technology industry. Today, we have compiled the views from a variety of analysts and journalists to provide you with a few thought-provoking insights into what's likely to be hot and or not in 2014. We’ll give you a sneak peek that the top 3 (repeatedly) are:

Jan 15, 2014

Welcome to PR Vibes, created by Calysto Communications to provide you with insight into the publications, thought leaders and events in the communications industry. Today, we visit with Mark Lowenstein, managing director and founder of Mobile Ecosystem, a consulting and advisory firm focused on next generation mobile communications products and services. Lowenstein founded and led Yankee Group's wireless practice and is a former VP, Strategy at Verizon Wireless.

Jan 14, 2014

As a loyal subscriber to our PR Vibes newsletter, we invite you to visit our new blog, CCO – Chief Content Officer.

What is CCO:

Dec 11, 2013

How to Make your Public Relations, Social Media and Content Marketing Campaigns More Cost-effective

 Seven Simple Ways to Support a Champagne Program on a Beer Budget

In today’s information-overloaded world, getting your company’s message heard is challenging. That’s why stretching your public relations and marketing budget is more important than ever before.

Aug 21, 2013

What? 

GMIC is the leading global platform for the mobile industry to build cross-border, cross-platform, and cross-vertical partnerships, learn from industry thought leaders, better understand mobile technology trends and global markets, and shed light on how mobile is positively changing the world. Held annually, the theme of GMIC is “Everywhere-Everything-Everyone-Connected”. A truly global event, GMIC has offices in Mountain View (CA), Beijing, and Tokyo. 

When? 

Jul 31, 2013

Today, we visit with Bob Egan, CEO & Founder, Sepharim Group, a mobile enterprise consulting firm, who is the original Gartner wireless VP and a member of the team that created the IEEE 802.11 WLAN standard.  If you know me, you know that I consider there to be three original industry analysts. These are the guys who were covering wireless when the rest of us didn’t know what CDPD was. Bob is probably the “grandfather” of the wireless industry. He’s been covering it and consulting for companies for longer than most of us have been working.

Jul 26, 2013

Light Reading  - Dan O'Shea has joined Light Reading as managing editor. Dan will contribute his analysis of topics such as packet-optical, Carrier Ethernet and SDN. The former editor of Telephony magazine for nearly 15 years, Dan was also the founding editor of FierceTelecom before embarking on a freelance career for the last six years covering broadband, IPTV, mobile, data warehousing and more.

Jul 25, 2013
By Laura Borgstede, CEO of Calysto

Things have changed. Dramatically. And the approach to PR—the whole perception of what PR is and does—needs to change along with everything else. That’s why Calysto is re-inventing the agency model.

Apr 15, 2013

Cloud Connect 2013
Santa Clara, CA
Santa Clara Convention Center
April 2 – 5, 2013

Attendance: 3,000+
Exhibitors: 64
Media and Analysts: 80

Calysto Overview

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