Want to Discover the Buzz at CTIA Enterprise & Applications? Just Ask Calysto Communications…

The PR and social media marketing agency will blog and tweet during the mobile industry show and provide insight after the event in its PR Vibes™ newsletter

ATLANTA (October 4, 2010) – The CTIA Enterprise & Applications™ 2010 show (formerly CTIA Wireless I.T. & Entertainment) has a new name this year, reflecting its increased focus on two diverse audiences: the mobile enterprise and the burgeoning mobile application world.

And Calysto Communications, a global public relations and social media marketing firm focused on the mobile and telecommunications industries, will be there to keep you updated on the big news coming out of the show.

CTIA Enterprise & Applications takes place October 6-8 at the Moscone Center West in San Francisco. More than 15,000 wireless and IT professionals will gather to discover and/or showcase the increasing benefits of wireless data in the enterprise and the expanding market for applications and content.

Calysto already gave communications industry executives some key insight into what to expect from this year’s event in a recent PR Vibes™ newsletter. PR Vibes™ is a free email newsletter that Calysto distributes to communications industry players to keep them informed of the buzz surrounding the most important tradeshows in the broadcasting & cable, mobile and telecommunications industries as well as other marketing and PR-related trends in the communications industry.

This year, Calysto will support three of its clients, who are exhibiting at and/or attending CTIA Enterprise & Applications, and will provide live updates on the hot news and events via its blog and Twitter. Calysto will provide additional insight into the buzz and the big news surrounding the show after the event via its PR Vibes™ newsletter.

Members of Calysto’s executive team regularly attend events such as CTIA Enterprise & Applications to support clients, to keep abreast of industry events and to build on Calysto’s existing solid relationships with key players the broadcasting & cable, mobile and telecommunications industries.

“I personally have watched this show evolve in the last 17 years, and I’m excited by the increased emphasis on the enterprise. There’s no question that mobile applications continue to grow in key sectors such as healthcare, energy and machine-to-machine communications,” says Laura Borgstede, CEO of Calysto Communications. “Calysto is thrilled to help executives in the broadcasting & cable, mobile and telecommunications industries stay up-to-date on the hot news and buzz coming out of key events such as CTIA Enterprise & Applications.”

About Calysto Communications

Founded in 1999, Calysto Communications (www.calysto.com) is a global public relations and social media marketing firm focused solely on the specialized needs of the technology industry in the broadcasting & cable, mobile and telecommunications sectors. We provide a full suite of services to emerging and established business-to-business and business-to-consumer organizations. Our all-senior management team uses an award-winning approach proven to help Calysto clients drive sales, create value for shareholders, move toward liquidity or raise overall awareness by directly reaching market influencers. In the last three years, Calysto has consistently ranked among the top PR firms in the technology industry, according to an independent survey of technology journalists conducted by PRSourceCode. Calysto also publishes a free e-newsletter, PR VibesTM (www.prvibes.com), which provides industry players with insight into media and analyst moves around the industry; industry events and tradeshows; and trends in marketing and public relations.

Media Contact:

Kristine Bennett

Calysto Communications

404-266-2060 x. 13