Calysto Communications Named as a Finalist in The 2010 American Business Awards
8th annual Stevie® Awards will be presented on June 21 in New York City
ATLANTA (May 14, 2010) – Calysto Communications, a global public relations and social media marketing firm focused on the broadcasting, mobile and telecommunications industries, has been named a Finalist in the “Communications or PR Campaign of the Year – Low Budget (Under $10,000)” category in The 2010 American Business Awards.
Calysto was recognized for a campaign that cost less than $10,000 where Calysto secured nearly 20 million media impressions for its client in the United States alone, including online coverage in The New York Times and CNNMoney.com. Calysto also secured significant coverage globally, with 34 hits in international publications within just 24 hours after the campaign officially launched.
“Calysto prides itself on creating targeted, cost-effective public relations and social media campaigns that allow our clients in the broadcasting, mobile and telecommunications industries to get the most ‘bang for their buck.’ We work closely with our clients to ensure their marketing budgets are spent wisely and meet the priorities they establish,” said Laura Borgstede, CEO of Calysto Communications. “It’s an honor to be recognized by the Stevie Awards for our hard work in creating highly successful campaigns – even when our client has a limited budget.”
The American Business Awards are the nation’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit entries – public and private, for-profit and non-profit, large and small.
This year’s Stevie Award winners will be announced during the annual gala on Monday, June 21 at the Marriott Marquis Hotel in New York City. More than six-hundred executives from across the U.S.A. are expected to attend. The event will benefit Oceana (oceana.org), the largest international organization focused on ocean conservation. The ceremonies will be broadcast on radio nationwide by the Business TalkRadio Network.
More than 2,700 entries from organizations of all sizes and in virtually every industry were submitted for consideration in more than 40 categories, including Most Innovative Company of the Year, Management Team of the Year, Best New Product or Service of the Year, Corporate Social Responsibility Program of the Year, and Corporate Environmental Responsibility Program of the Year.
Details about The American Business Awards and the list of Finalists in all categories are available at www.stevieawards.com/aba.
About The Stevie Awards
Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.
Sponsors and partners of The 2010 American Business Awards include Infogroup, Netezza, CIGNA, Citrix Online, Epic Advertising, High Performance Technologies Inc., imagistic, John Hancock, LifeLock, Lionbridge, PetRays, RCN, and SoftPro.
About Calysto Communications
Founded in 1999, Calysto Communications (www.calysto.com) is a global public relations and social media marketing firm focused solely on the specialized needs of the technology industry in the broadcasting, mobile and telecommunications sectors. We provide a full suite of services to emerging and established business-to-business and business-to-consumer organizations. Our all-senior management team uses an award-winning approach proven to help Calysto clients drive sales, create value for shareholders, move toward liquidity or raise overall awareness by directly reaching market influencers. In the last three years, Calysto has consistently ranked among the top PR firms in the technology industry, according to an independent survey of technology journalists conducted by PRSourceCode. Calysto also publishes a free e-newsletter, PR VibesTM (www.prvibes.com), which provides industry players with insight into media and analyst moves around the industry; industry events and tradeshows; and trends in marketing and public relations.